مدیریت سرمایه های فکری مدیریت سرمایه های فکری

توضیحات

کتاب حاضر با توجه به نیاز جامعه علمی و دانشگاهی از یک سو و نیاز سازمان های دانش محور عصر جدید سعی نموده است با ارایه یک تصویر جامع و کامل از مفاهیم نظری مرتبط با سرمایه های فکری،باب جدیدی را در متون علمی کشور بگشاید و با ارایه دو مدل کاربردی خارجی و داخلی مقوله ارزش آفرینی سازمانی را با تاکید بر مزیت رقابتی سرمایه های انسانی پیش روی علاقمندان مدیران ارشد دستگاه ها و موسسات اجرایی، دانشجویان محترم دانشگاه ها به ویژه رشته مدیریت با گرایش های مختلف ارایه نماید.,

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