1. بوکت
  2. علوم انسانی
  3. فناوری اطلاعات و ارتباطات
  4. تجزیه و تحلیل سیستم‌ها
  5. کتاب مدل سازی استراتژیک و پویایی کسب و کار رویکرد سیستم های بازخوردی

مدل سازی استراتژیک و پویایی کسب و کار رویکرد سیستم های بازخوردی


نویسنده : جان دبلیو مورکرافت

مترجم : رامین مولاناپور


درباره کتاب مدل سازی استراتژیک و پویایی کسب و کار رویکرد سیستم های بازخوردی

«کتاب مدل‌سازی استراتژیک و پویایی‌های کسب ‌وکار جان مورکرافت که فراتر از یک مقدمه است، از «شبیه‌سازهای بسیار کوچک و خرده جهان‌ها» برای ایجاد یک محیط یادگیری جذاب و موثر استفاده کرده است تا خوانندگان، صرف‌نظر از سوابق تحصیلی‌شان، بتوانند درک خود از سیستم‌های پویای پیچیده را گسترش دهند.جان استرمن، جی دابلیو، فارس‌تر، استاد رشته مدیریت، دانشکده مدیریت اسلون MIT این کتاب، با مثال‌ها و شبیه‌سازهای واضح خود کمک می‌کند مدل‌سازی، پویایی‌های سیستم و شبیه‌سازی در مسیر اصلی آموزش مدیریت گنجانده شوند، جایی که اکنون به آن تعلق دارند. جان ای کویلچ، استاد بازاریابی دانشکده بازرگانی هاروارد رییس سابق دانشکده بازرگانی لندن «کتاب جان مورکرافت برای دانشجویان علاقه‌مند به مدل‌سازی سیستم و کاربردهای آن در حوزه مسایل واقعی، منبع ایده‌آلی است. این کتاب تمام مطالب ضروری برای توسعه تخصص در حوزه مدل‌سازی پویایی‌های سیستم را دربرمی‌گیرد و از طریق کاربردهای متنوع، نمونه مجاب‌کننده‌ای برای قدرت و گستره مدل‌سازی پویایی‌های سیستم ایجاد می‌کند. هم‌چنین، متخصصین این حوزه می‌توانند مانند دانشجویان از این کتاب استفاده کنند.» رابرت دایسون استاد بازنشسته گروه تحقیق در عملیات و علوم مدیریت دانشکده بازرگانی وارویک جان مورکرافت با به تصویر کشیدن نمونه‌هایی از زندگی روزمره، کسب‌وکار و سیاست، ماهرانه اثبات می‌کند که چگونه تفکر سیستمی با کمک پویایی‌های سیستم می‌توانند درک ما از جهان پیرامونمان را ارتقا دهند. هر فردی که به درک جهان و تصمیم‌گیری‌های بهتر علاقه‌مند است، باید این کتاب را بخواند. استوارت رابینسون ریاست پژوهشی دانشکده رییس جامعه تحقیق در عملیات استاد علوم مدیریت دانشکده بازرگانی و اقتصاد دانشگاه لافبرو این کتاب پلی است بین کتاب‌هایی که بر رویکرد سیستم‌های صرفاً توصیفی تمرکز دارند و کتاب‌هایی که تخصصی‌تر به پویایی‌های سیستم می‌پردازند. آن ون آکر استاد علوم تصمیم‌گیری لوزان HEC، دانشگاه لوزان نویسنده برای تفهیم ابتکارات استراتژیک و پیش‌بینی آثار آن‌ها از طریق شبیه‌سازی، جذبه و قدرت مدل‌سازی کسب‌وکار را نشان می‌دهد. این کتاب شبیه‌سازهای متنوعی را ارایه می‌کند که به خوانندگان اجازه می‌دهد آزمایش‌های خط‌مشی خود را هدایت کنند. دکتر اریک زان استاد مدیریت استراتژیک دانشگاه اشتوتگارت جان مورکرافت استاد عملیات و علوم مدیریت در دانشکده بازرگانی لندن است و در آنجا به تدریس پویایی‌های سیستم، ساختاردهی مساله و استراتژی در دوره‌های MBA، دکتری و آموزش اجرایی می‌پردازد. او استاد تمام رشته مدیریت اجرایی دانشکده است و با همکاری دانشکده بازرگانی کلمبیا در نیویورک، رشته مدیریت اجرایی جهانی را طراحی کرده است.

سال
۱۳۹۵
تعداد صفحات
۵۰۶
شابک
9786009679638
ایبوک شما local_library
نسخه دیجیتال smartphone laptop_chromebook
قابل مطالعه فقط در پلتفرم‌های بوکت
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نسخه فیزیکی library_books
ارسال از طریق شرکت ملی پست ایران
شرکت ملی پست ایران

مشخصات کتاب مدل سازی استراتژیک و پویایی کسب و کار رویکرد سیستم های بازخوردی


  • نام کتاب مدل سازی استراتژیک و پویایی کسب و کار رویکرد سیستم های بازخوردی
  • نویسنده جان دبلیو مورکرافت
  • مترجم رامین مولاناپور
  • سال انتشار ۱۳۹۵
  • فرمت کتاب BKT
  • تعداد صفحات ۵۰۶
  • انتشارات همراه علم
  • شابک(ISBN) 9786009679638
  • نوبت چاپ 1
  • قیمت نسخه الکترونیک ۴۵‌,‌۰۰۰ تومان
  • قیمت نسخه چاپی ۹۰‌,‌۰۰۰ تومان

کتاب‌های مشابه کتاب مدل سازی استراتژیک و پویایی کسب و کار رویکرد سیستم های بازخوردی

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استاد رشته مدیریت، دانشکده مدیریت اسلون MIT این کتاب، با مثال‌ها و شبیه‌سازهای واضح خود کمک می‌کند مدل‌سازی، پویایی‌های سیستم و شبیه‌سازی در مسیر اصلی آموزش مدیریت گنجانده شوند، جایی که اکنون به آن تعلق دارند. جان ای کویلچ، استاد بازاریابی دانشکده بازرگانی هاروارد رییس سابق دانشکده بازرگانی لندن «کتاب جان مورکرافت برای دانشجویان علاقه‌مند به مدل‌سازی سیستم و کاربردهای آن در حوزه مسایل واقعی، منبع ایده‌آلی است. این کتاب تمام مطالب ضروری برای توسعه تخصص در حوزه مدل‌سازی پویایی‌های سیستم را دربرمی‌گیرد و از طریق کاربردهای متنوع، نمونه مجاب‌کننده‌ای برای قدرت و گستره مدل‌سازی پویایی‌های سیستم ایجاد می‌کند. هم‌چنین، متخصصین این حوزه می‌توانند مانند دانشجویان از این کتاب استفاده کنند.» رابرت دایسون استاد بازنشسته گروه تحقیق در عملیات و علوم مدیریت دانشکده بازرگانی وارویک جان مورکرافت با به تصویر کشیدن نمونه‌هایی از زندگی روزمره، کسب‌وکار و سیاست، ماهرانه اثبات می‌کند که چگونه تفکر سیستمی با کمک پویایی‌های سیستم می‌توانند درک ما از جهان پیرامونمان را ارتقا دهند. هر فردی که به درک جهان و 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